SafeDrive StayAlive

Road safety initiative celebrates milestone

A road safety initiative, run by the Lancashire Road Safety Partnership has celebrated its 100th performance.

SafeDrive StayAlive, targeting young people aged 16 to 24, is an innovative education project, exploring the circumstances and consequences of a road traffic collision.

Unlike traditional road safety awareness sessions SafeDrive StayAlive is unique as it uses real life stories to bring home the impact dangerous or careless driving can have through first person narrative and video input.

Throughout the session the audience hears from the emergency services who attend the scene; those involved in the incident step on to the stage to tell the story from their view point.

They speak to the audience about the incident, their experiences, the reactions of the driver and passengers, the medical implications and how seeing such trauma affects them personally.

Rhiannon Leeds, Lancashire Road Safety Partnership Coordinator, said: “The delivery of SafeDrive StayAlive gives young people a very real insight into the long lasting, often life changing consequences of road traffic collisions. By speaking to young people about the consequences of their decision making, this session has a very real impact on them”.

Inspector Andy Trotter of the Roads Policing Team at Lancashire Constabulary added: “We know that often due to inexperience or a lack of understanding about the risks young drivers are more likely to be involved in accidents on our roads. The consequences for them and others can be tragic and through SafeDrive StayAlive we aim to positively influence the behaviour and attitudes on new drivers and their passengers on our roads to keep our county safe for all.”



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